Get the most from marketing your podcast #1 Find Your Audience We recommend focusing on one or two platforms. This will maximise your efforts and ensure you’re reaching your audience. For your guest appearance on the Bx Podcast, we will have provided you links to our social posts on Facebook, Instagram and LinkedIn. #2 Use…
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Social media is constantly changing and so is the way that we use each different platform. Despite its ever-evolving nature, social media isn’t going anywhere anytime soon and your business should be jumping on board to see where it could take you. Different social media platforms work well for different businesses, so it’s important to…
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When & What is Get to Know Your Customers Day? Get to Know Your Customers Day, happens every third Thursday of each quarter (January, April, July, October), and serves as a reminder to prioritise connections with those who drive your business. There has never been a better time to get to know your customers. And…
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One of the critical techniques within the art form of networking is understanding how to effectively follow up with potential customers, contacts and partners. You don’t want to annoy of offend someone, but at the same time, if you’re too passive, an opportunity might pass you by. There is plenty you can do to refine…
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Networking is a vital skill for anyone that wants to see their business really thrive. Good networking means that you’ll find customers, but also partners, and broadening your circle means that over time you’ll have referrals directed your way at moments you never expected. Done well networking will bring in more business than advertising could…
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12 Effective Strategies to Share the News Gracefully Earning a prestigious business award is a moment of pride and validation for your team’s hard work. It’s an achievement worth celebrating, but it’s essential to strike a balance between spreading the news and appearing conceited. Fortunately, there are numerous ways to publicise your award without coming…
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Fast-growing scaling companies often face teething problems and make mistakes due to the speed of their growth. These challenges and mistakes are not only common but also considered acceptable in the context of rapid expansion because they provide valuable learning experiences and opportunities for improvement. Here are several examples of such companies and the issues…
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Often, awards programs are viewed as ego-centric, time-consuming and unnecessary. Think again! We’re here to flip that thought on its head. Read on to learn eight undeniable reasons why entering awards is an essential business practice that you cannot afford to miss! 1. Internal Recognition One of the most important factors behind why businesses should…
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How working ON your business will put you back in control Sometimes running your own business can make you feel like you’re out of control. I mean, you LOVE your business, right? The flexibility with work hours. The freedom to pick and choose your clients. The lack of office politics (urgh). But there’s also the…
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Here’s your HR starter kit. This is a must-read article for anyone considering expanding their team. By setting up these core HR processes from the start, you’ll save money and time, reduce industrial risk, and be better positioned to create your ideal organisational culture. Hi, I’m Ella, and I’m the Founding Director of Employii, an…
