{"id":32,"date":"2023-03-21T20:17:22","date_gmt":"2023-03-21T20:17:22","guid":{"rendered":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/"},"modified":"2023-03-21T20:17:22","modified_gmt":"2023-03-21T20:17:22","slug":"four-tips-to-market-your-podcast-on-social-media","status":"publish","type":"post","link":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/","title":{"rendered":"Four Tips to Market Your Podcast on Social Media"},"content":{"rendered":"

Get the most from marketing your podcast<\/h1>\n

#1 Find Your Audience<\/h2>\n

We recommend focusing on one or two platforms. This will maximise your efforts and ensure you\u2019re reaching your audience.<\/p>\n

For your guest appearance on the Bx Podcast, we will have provided you links to our social posts on Facebook, Instagram and LinkedIn.<\/p>\n

#2 Use hashtags<\/h2>\n

Hashtags will help you reach a bigger audience and serve your content to those who are interested in that specific hashtag.<\/p>\n

Find a few generic hashtags which describe the content, and then add a branded hashtag can help start building your community.<\/p>\n

Here is our example:<\/p>\n

#BxPodcast #BxPodcastSeason2 #BusinessPodcast #BusinessTips #SmallBusinessAdvice<\/p>\n

#3 Use pull quotes to create images<\/h2>\n

Social media was made for images!<\/p>\n

Even though your podcast is audio, you can still use visuals to the best of your advantage.<\/p>\n

The easiest way to do this is to pull quotes from your episode and create quote-based images.<\/p>\n

Quotes should help identify what the episode is about and pique curiosity for your listeners.<\/p>\n

If you are creating great content, then those quotes will be easy to find!<\/p>\n

You can use Canva or WordSwag to easily create quote graphics that you can share on social media.<\/p>\n

#4 Use sound bites<\/h2>\n

As a podcaster, you have tons of audio content and that audio is a huge benefit because it\u2019s content and not only that, it\u2019s engaging content.<\/p>\n

You can\u2019t just drop an audio file into your social media because social platforms don\u2019t accept MP3s and because, well, let\u2019s face it \u2013 that\u2019s really boring!<\/p>\n

You can, however, convert your audio into a video using animation. This way you can incorporate branding elements and it can autoplay on social media.<\/p>\n

You can do this yourself using a video tool, like Wavve. Wavve is software that easily transforms audio into video with images, text, waveform animations and more so you can share it on social media.<\/p>\n

For your Bx Podcast, we will provide you a link to the audio file for you to do this.<\/p>\n

 <\/p>\n

This list is not exhaustive, and we encourage you to find more ways to get\u00a0maximum xposure because it is an xcellent positioning piece for you in the eyes of your potential clients and customers.<\/p>\n

 <\/p>\n

Check out the Bx Podcast on\u00a0Apple<\/a>\u00a0\u00a0<\/strong>or\u00a0Spotify<\/strong><\/a><\/p>\n

Connect with Bx | Business Networking Reimagined<\/p>\n

Website<\/strong>:\u00a0https:\/\/bxnetworking.com\u00a0<\/a><\/p>\n

Find Your Nearest Meeting:\u00a0<\/strong>https:\/\/bxnetworking.com\/locations\/<\/a><\/p>\n

Join the Bx FB Community:\u00a0<\/strong>https:\/\/www.facebook.com\/BxNetworking<\/a><\/p>\n

Bx on YouTube:\u00a0<\/strong>https:\/\/www.youtube.com\/@bx-businessnetworkingreima8337<\/a><\/p>\n

Connect on LinkedIn:\u00a0<\/strong>https:\/\/www.linkedin.com\/company\/bxnetworking<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Get the most from marketing your podcast #1 Find Your Audience We recommend focusing on one or two platforms. This will maximise your efforts and ensure you\u2019re reaching your audience. For your guest appearance on the Bx Podcast, we will have provided you links to our social posts on Facebook, Instagram and LinkedIn. #2 Use\u2026<\/p>\n","protected":false},"author":19,"featured_media":33,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"acf":[],"yoast_head":"\nFour Tips to Market Your Podcast on Social Media - Bx United Arab Emirates - Business Networking Reimagined<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Four Tips to Market Your Podcast on Social Media - Bx United Arab Emirates - Business Networking Reimagined\" \/>\n<meta property=\"og:description\" content=\"Get the most from marketing your podcast #1 Find Your Audience We recommend focusing on one or two platforms. This will maximise your efforts and ensure you\u2019re reaching your audience. For your guest appearance on the Bx Podcast, we will have provided you links to our social posts on Facebook, Instagram and LinkedIn. #2 Use\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/\" \/>\n<meta property=\"og:site_name\" content=\"Bx United Arab Emirates - Business Networking Reimagined\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-21T20:17:22+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/bxnetworking.com\/ae\/wp-content\/uploads\/sites\/8\/2023\/09\/Bx-Podcast.png\" \/>\n\t<meta property=\"og:image:width\" content=\"604\" \/>\n\t<meta property=\"og:image:height\" content=\"602\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tanya Jackman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tanya Jackman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/\",\"url\":\"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/\",\"name\":\"Four Tips to Market Your Podcast on Social Media - Bx United Arab Emirates - Business Networking Reimagined\",\"isPartOf\":{\"@id\":\"https:\/\/bxnetworking.com\/ae\/#website\"},\"datePublished\":\"2023-03-21T20:17:22+00:00\",\"dateModified\":\"2023-03-21T20:17:22+00:00\",\"author\":{\"@id\":\"https:\/\/bxnetworking.com\/ae\/#\/schema\/person\/f5733e9d17dcf5c662e20e25e41b1c21\"},\"breadcrumb\":{\"@id\":\"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/bxnetworking.com\/ae\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Four Tips to Market Your Podcast on Social Media\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bxnetworking.com\/ae\/#website\",\"url\":\"https:\/\/bxnetworking.com\/ae\/\",\"name\":\"Bx United Arab Emirates - Business Networking Reimagined\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bxnetworking.com\/ae\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/bxnetworking.com\/ae\/#\/schema\/person\/f5733e9d17dcf5c662e20e25e41b1c21\",\"name\":\"Tanya Jackman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bxnetworking.com\/ae\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/lh3.googleusercontent.com\/a-\/ALV-UjVdEAizmlLyc18tX3RNTBeZyMlIFk57kHSJkM_vnGgq=s96-c\",\"contentUrl\":\"https:\/\/lh3.googleusercontent.com\/a-\/ALV-UjVdEAizmlLyc18tX3RNTBeZyMlIFk57kHSJkM_vnGgq=s96-c\",\"caption\":\"Tanya Jackman\"},\"url\":\"https:\/\/bxnetworking.com\/ae\/author\/tanyabxnetworking-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Four Tips to Market Your Podcast on Social Media - Bx United Arab Emirates - Business Networking Reimagined","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/","og_locale":"en_US","og_type":"article","og_title":"Four Tips to Market Your Podcast on Social Media - Bx United Arab Emirates - Business Networking Reimagined","og_description":"Get the most from marketing your podcast #1 Find Your Audience We recommend focusing on one or two platforms. This will maximise your efforts and ensure you\u2019re reaching your audience. For your guest appearance on the Bx Podcast, we will have provided you links to our social posts on Facebook, Instagram and LinkedIn. #2 Use\u2026","og_url":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/","og_site_name":"Bx United Arab Emirates - Business Networking Reimagined","article_published_time":"2023-03-21T20:17:22+00:00","og_image":[{"width":604,"height":602,"url":"http:\/\/bxnetworking.com\/ae\/wp-content\/uploads\/sites\/8\/2023\/09\/Bx-Podcast.png","type":"image\/png"}],"author":"Tanya Jackman","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Tanya Jackman","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/","url":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/","name":"Four Tips to Market Your Podcast on Social Media - Bx United Arab Emirates - Business Networking Reimagined","isPartOf":{"@id":"https:\/\/bxnetworking.com\/ae\/#website"},"datePublished":"2023-03-21T20:17:22+00:00","dateModified":"2023-03-21T20:17:22+00:00","author":{"@id":"https:\/\/bxnetworking.com\/ae\/#\/schema\/person\/f5733e9d17dcf5c662e20e25e41b1c21"},"breadcrumb":{"@id":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bxnetworking.com\/ae\/2023\/03\/21\/four-tips-to-market-your-podcast-on-social-media\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bxnetworking.com\/ae\/"},{"@type":"ListItem","position":2,"name":"Four Tips to Market Your Podcast on Social Media"}]},{"@type":"WebSite","@id":"https:\/\/bxnetworking.com\/ae\/#website","url":"https:\/\/bxnetworking.com\/ae\/","name":"Bx United Arab Emirates - Business Networking Reimagined","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bxnetworking.com\/ae\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/bxnetworking.com\/ae\/#\/schema\/person\/f5733e9d17dcf5c662e20e25e41b1c21","name":"Tanya Jackman","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bxnetworking.com\/ae\/#\/schema\/person\/image\/","url":"https:\/\/lh3.googleusercontent.com\/a-\/ALV-UjVdEAizmlLyc18tX3RNTBeZyMlIFk57kHSJkM_vnGgq=s96-c","contentUrl":"https:\/\/lh3.googleusercontent.com\/a-\/ALV-UjVdEAizmlLyc18tX3RNTBeZyMlIFk57kHSJkM_vnGgq=s96-c","caption":"Tanya Jackman"},"url":"https:\/\/bxnetworking.com\/ae\/author\/tanyabxnetworking-com\/"}]}},"_links":{"self":[{"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/posts\/32"}],"collection":[{"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/comments?post=32"}],"version-history":[{"count":0,"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/posts\/32\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/media\/33"}],"wp:attachment":[{"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/media?parent=32"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/categories?post=32"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bxnetworking.com\/ae\/wp-json\/wp\/v2\/tags?post=32"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}